As our body’s largest organ, it is really important to look after our skin. Following a simple skincare routine can help it to look younger, softer and smoother.

However, for some men, the world of skincare is a scary, unfamiliar place. Panic often sets in when looking at the myriad of bottles on a woman’s dressing table. How many products does she need? What are they all for? When does she use them?

Well, fear no longer. We have all the answers you need.

The truth is that adopting an effective skincare routine does not require a complex range of algorithms.

We have set out 5 easy ways to help you achieve perfect looking skin through cleansing, exfoliating, shaving, moisturising and lifestyle.

1) Cleansing

The first step in your skincare routine is cleansing. Essentially, cleansing is a process of cleaning your skin from dirt and excess oil. By not cleansing your skin, breakouts can form. Here’s how to cleanse:

Step 1) Take a warm shower or wet your face with warm water to open the pores

Step 2) Apply a generous amount of cleanser or hydrating facial wash on your face. Avoid a bar of soap as this can be too harsh

Step 3) Rinse off with cold water to close the pores and prevent a build-up of dirt

men's skin care

2) Exfoliating

Next step, exfoliate.

Exfoliating is important as it removes dead skin cells which can make your skin appear to be dull and dry. It also prevents ingrown hairs which can cause itching and irritation. The benefits are endless.

Apply an exfoliator to the skin twice a week. Then rinse. Simple.

3) Shaving

Achieving perfect skin is all in the shave. A clean, smooth shave can be difficult to achieve so follow our advice for soft, cut-free, shaven skin.

Step 1) After exfoliating, apply a pre-shave oil to prep your skin for the shave

Step 2) Generously apply a shaving foam. Avoid alcohol based products as this can cause irritation. For men with sensitive skin, a hydrating gel is advised

Step 3) The key to mastering a great shave is all in the razor. Make sure the razor is sharp and of a high quality. One that can roll in multiple angles means fewer cuts and reaches those annoying areas

Step 4) Shave in the direction of growth to prevent ingrown hairs and irritation with long, light strokes

Step 5) Leave the trickier areas until last to allow the product to soften the dipped or raised areas

Step 6) Once finished, opt for an after shave balm or gel with aloe vera or chamomile to soothe the skin and reduce inflammation

4) Moisturising

After applying pre-shave oils, shaving foams and after shave balms, your skin may feel a little de-hydrated, especially as a close shave can remove the natural oils from your face. So, next up, moisturise!

For maximum hydration, apply a face moisturiser after giving the after shave balm time to soak in to the skin. On the days that you don’t exfoliate and shave, apply the moisturiser directly after cleansing.

Opt for a moisturiser with a built in SPF(sun protection factor) to keep sun exposure to a minimum. Signs of ageing are enhanced by sun damage as it reduces the skin’s elasticity.

For an extra hydrating boost, use an EGF serum at night to fight the appearance of wrinkles.

5) Lifestyle

Your choice of lifestyle can have as much of an impact on your skin as your skincare routine. Diet, exercise, smoking and alcohol consumption all have a huge effect on the appearance of your skin.


A healthy diet rich in vitamins and nutrients can be seen in your skin. Try to incorporate lots of vegetables, fruit and healthy protein into your diet. Some foods such as avocados, nuts and fish have anti-ageing qualities too, so stock up on those for wrinkle free skin.

Exercise is also incredibly important for achieving perfect skin. Exercising expels dead skin cells and tones the muscles which results in firmer skin. A steady-paced jog or fast walk for 30 minutes a day can make all the difference.

healthy man exercise Source: PublicDomainImages

Do we even have to say it? Smoking is one of the best ways to damage your skin. It speeds up the ageing process and slows down the production of collagen. Fine lines around the mouth are a classic sign of smoking. There is lots of help available to quit smoking. Start today.

Drinking too much alcohol can also be damaging to the appearance of your skin. A high consumption of beer and lager can cause redness in the face as a result of an inability to break down a toxic substance produced in alcohol.

Remember - you won’t produce noteworthy results overnight.

Skin care is a continuous process that by making small changes could largely improve your overall health. The key to good skin starts with you.